• Danielle


Growing up hair was always a big deal. Even as an adult I cannot leave the house without my crown looking it’s best even if that means I have to throw on a turban so my bantu knots can dry. My mother would always do my hair in so many different styles. I think every black girl had that tub of colorful ballies, barrettes, and beads growing up. When it was time to get hair supplies we never went to the drug store, we would go to the beauty supply store or hair store where you could find everything in one place especially for black hair. With that being said I would never look in a Target or Walmart to find hair supplies. Maybe in the last eight years I’ve only started to see more products that cater to black hair in general stores. I remember the first time I saw Shea Moisture and Miss Jessie’s in Target I was so excited I had to tell everyone. Although I was very excited that I could now buy soap and shampoo in the same store I realized it wasn’t in the same aisle as other shampoos and hair care products.

I would automatically go to the beauty aisle where hair care is kept but my products weren’t there. They’re all the way at the end in a separate aisle. Why aren’t all these products together, it’s all hair care, why are my products segregated? Well Shea Moisture has had enough of their product and all hair products catering to black women not being found in the beauty aisle with their campaign #BreakTheWalls. I’m so passionate about this campaign because as a black woman that wants to inspire a generation of little black girls to love every part of themselves they need to know their hair is beautiful. Hair is huge part of our culture and we are judged all the time by one another no matter how we wear it. Girls who wear weaves don’t love themselves, you have to wear someone else’s hair to feel pretty, naturals your hair is just nappy and being natural isn’t for everyone, why don’t you straighten it. I’ve seen and heard it all. Our hair is beautiful and our hair care should be found in the beauty aisle.

Rock whatever makes you feel beautiful personally I’ve been through the hair journey of going natural for the past six years, transitioning out of a perm, then transitioning out of having my hair straightened and I’ve gotten positive and negative feedback. Now I’m an adult and you’re not about to hurt my feeling over hair but, to a young girl that can break her. Just last week I had my hair all out in a fro and a little white girl walked up to me and said “cool hair” it made me feel so good inside to receive a compliment from a 7 year old about my hair. We need to teach our young girls that their hair is beautiful no matter what the texture, color, or length. If I’m meant to have a daughter I pray that she’ll be able look in the mirror and love all of herself because I have set the example. We are born queens; never leave the house without your crown.



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